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BRAND GENERIC AND SEASON SPECIFIC POS
VISIBILITY AND POSITIONING OF THE BRAND.
TECHNOLOGY AND SUSTAINABILITY
Material created to reflect the characteristics of each collection and promote the sales of our products in physical shops. A collection of different themes and targets: More corporate issues, more technical aspects of product design and matters of our commitment to the planet and sustainability. This entire collection of materials will be available in different formats and sizes of POS and light boxes. More detailed information can be found in the document in the folder below.
BRAND GENERIC AND SEASON SPECIFIC POS
From the street to the web, at Ternua we create a digital strategy and put it in the hands of our sales network. We highlight and reflect the characteristics of each collection by giving them a visual boost to promote the sales of our products. In this way, we will compile a collection of digital resources that can be used on social networks, in newsletters, ecommerce, blogs, etc.
Our COMMITMENT is reflected in every step we take. Which is why, for reasons of sustainability, our workbook is not printed but rather presented in digital format, together with the commercial templates.
Ternua's DNA runs through all our actions; that's why we take steps as a brand to evolve, to get closer to our public and to better convey who we are.
Refuge Programme
At Ternua we are a refuge, we protect mountaineers, and now we’ve created a community of refuges to shelter your employees and accompany your visitors.
We are present in the following:
Spanish Pyrenees (9)
French Pyrenees (3)
Alps (2)
TERNUA EXPERIENCE
We are launching the Ternua Experience in March 2024, a different experience that brings together all our values and connects all our people through winter sports, together with our friends. A meeting that brings together different disciplines and embraces them in a fun and safe way. The next edition will be in 2025, from March 5 to 9.
THE ADVENTURE OF THE YEAR
We would like to invite our clients on the trip of a lifetime, touring the most iconic places on the coast of Canada - Newfoundland and Labrador. There you can touch base with our origins and breathe the essence of the Ternua brand. One of the least accessible areas of one of the most remote countries in the world. We will honour you with this unforgettable adventure through the land of rocky mountains, Inuit villages and spectacular waterfalls.